About Empower Engine
Empower Engine is the mapping tool for campaigns and advocacy
organizations. It helps campaign staff make good decisions and
communicate those decisions. Everyone can visually look at models and
demographics, and field staff can see progress-report maps that update
every night, showing data automatically pulled from VAN*. Organizers’
maps are bounded and scaled by their turf, because what is relatively
blue or relatively dense varies drastically by geography. Maps show
your volunteers that their time is well spent, and they show your
funders that their money is well spent, so you’ll get more of both.
Empower Engine categorization maps save days of work when defining or
modifying organizer (and neighborhood team) turf. They also replace
the maps you color on the office wall, whether you’re highlighting
target districts or tracking where you’ve sent volunteers. It used to
take hours of a data person’s time to make any map, but with Empower
Engine, anyone on the campaign can pull one in seconds; maps can be as
prevalent as lists. Empower Engine maps save precious staff time while
motivating the whole team – from funders down to the volunteers.
*Empower Engine pulls data in bulk, so it integrates with NGP VAN
through a VAN Sync rather than through a traditional API. Any
campaigns using Votebuilder will be seamlessly connected through the
DNC’s Stork/Vertica. Other organizations can use the Civis Platform or
other VAN Sync setups. Integrations with other ETLs are easy to
implement if desired.